What is a Facebook Pixel & Why Do I Need One?
The Facebook Pixel Only following behind Youtube & Google, Facebook continues to be one of the top visited websites in the world. It is also one of the [...]
AdWords Express: To Do or To Don’t
AdWords Express: To Do or To Don't Though this marketing strategy is starting to show its age, PPC, or Pay-Per-Click, Advertising Campaigns are still one of the most [...]
My Website Needs SEO
My Website Needs SEO... Over the past several years, there have been numerous changes to how search engines operate and from this has emerged the term SEO, or [...]
Website Hosting for Your Small Business
Website Hosting for Your Small Business The internet has grown from a small neighborhood into a densely populated world in the last 20 years. As a result, many [...]
Writing The Perfect SEO Blog Post
Writing The Perfect SEO Blog Post A very important aspect of SEO is the quality and consistency of fresh content. The fresh content has to have substance, but [...]
Values and Differences in SEO and PPC
Values and Differences in SEO and PPC Marketing is a crucial function for any business that strives for growth. The props used in marketing have evolved over the [...]
5 WordPress Plugins that We Swear By
5 WordPress Plugins that We Swear By With thousands of options, it is no wonder that one of the questions we receive frequently here at Blue Ridge Media [...]
Where Do I Start? An Introduction to Small Business Digital Marketing
Operating a business costs money, marketing costs money, advertising costs money, but like effective operation of a business effective marketing and advertising can make money. When it comes to setting a marketing and advertising budget consider the cost of a prospect, lead, and conversion then factor that into your business goals and work backward from there.
WaveApps.com – Accounting for small business
It was imperative we find a way to keep our “nightmare” a.k.a. accounting in check. Check out this post for a quick and concise recap of one of our favorite accounting resources… WaveApps.com - It is the Small Business Owner's accounting tool.
An Introduction to Multi-Point Attribution
A enormous portion of advertising is understanding which campaigns are best--not merely does that tell you in which you need to focus your funds to get new clients, but [...]
