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A COLLECTION OF RESOURCES FROM BLUE RIDGE MEDIA COMPANY AND OUR PARTNERS. LOOKING FOR SOMETHING MORE SPECIFIC? LET US KNOW.
Does My Small Business Need Social Media?
By: Marco Balic Over the past couple of decades, using social media to stay in touch with others has become a way of life for many. Whether you’re scrolling through your Twitter feed, sending pictures [...]
Grow Your Business With Email Marketing Campaigns
By: Marco Balic Not as personal as text messages, but more than mere digital flyers – emails are key to building and engaging with your audience. A study by McKinsey & Company concluded that, when [...]
What Exactly is Online Reputation Management?
By: Marco Balic Reputation is a lot like a game of Jenga – a single choice can topple all of your hard work. To make things scarier, the digital age has created many avenues for [...]
Geofencing: A Way to Advertise on Popular Mobile Devices
By Marco Balic Smartphones are a part of our regular lives. People can’t go a day without checking theirs – and that makes for great marketing opportunities. Through mobile advertising campaigns and geofencing, all those [...]
Website Design: Key Questions to Ask When You Update Your Site
By Marco Balic With countless people locked indoors, now is a better time than ever to make sure your website is in peak condition. Effective website design is key to bringing in potential customers, even [...]
Read This Before Blasting a Business on Social Media
We’ve all had a disappointing experience with a business before, and with the advent of social media, it’s easier than ever to express our opinions about those experiences and those businesses. All it takes is [...]
Where Do I Start? An Intro to Small Business Marketing
So, where do I start? That’s one of the most common question small business owners have once they’ve established a business or for businesses they are in the process of establishing. That question is similar to asking “what’s the right way to get there” without specifying where ‘there’ is so we’ve come up with a series of articles, videos, and podcasts to point you in the right direction.
Our entire series is based off questions asked by clients, prospects, and friends so feel free to submit your marketing questions for a chance to have them answered!
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What is Hyperlocal Social Media Marketing?
Social media marketing has become a fundamental aspect of growing your business online. In today’s digital age, businesses have multiple mediums of social media platforms to reach their audience, which makes marketing strategies more versatile. [...]
Organic Marketing and Naturally Growing Your Online Presence
In the rapidly changing digital world, generating an online presence and reaching out to potential customers can be a daunting task, mainly if you are a small business owner or just starting with online marketing. [...]
Best Ways to Spread Brand Awareness
Every business wants to increase visibility, drive sales, and promote brand awareness. With the rise of the internet, content marketing has never been easier. There are many ways to get your brand noticed, but with [...]

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