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SEO Website Standards You Might Be Missing
By: Cecilia Bennett There are many aspects that come into play when building a new website. Whether it is the design, layout, copy, or images, they all have to work together to get the best [...]
Why Phone Call Tracking Is So Crucial in 2019
By: Cecilia Bennett Everyone has asked themselves, “what marketing platform has the best conversion rates?” These platforms range from websites, landing pages, PPC ads (paid advertising), organic search (SEO), to everything in between. You may [...]
Have Fun With Your Social Media Marketing
When social media platforms were first invented, using them for business was not what came to mind. For instance, Facebook and Twitter were created for a fun way for people to communicate with their friends [...]
How Do Click-Through Rates Influence Paid Advertising?
Click-through rates appear in practically every form of digital marketing campaigns. Are your click-through rates hurting your paid advertising campaign, or are they working in your favor? If you want to be successful in your [...]
SEO: Understanding The Basics
By: Cecilia Bennett What is SEO? SEO stands for “Search Engine Optimization”. It’s the process of optimizing your website in order to increase your rankings on the organic and “free” portion of search results. Organic [...]
Is It Time To Switch From Only Using SEO To Paid Advertising?
By: Cecilia Bennett You may be asking yourself, should I run paid advertisements when I already rank well organically? This is a common questions businesses ask. Switching from solely organic advertising to paid advertising is [...]
Where Do I Start? An Intro to Small Business Marketing
So, where do I start? That’s one of the most common question small business owners have once they’ve established a business or for businesses they are in the process of establishing. That question is similar to asking “what’s the right way to get there” without specifying where ‘there’ is so we’ve come up with a series of articles, videos, and podcasts to point you in the right direction.
Our entire series is based off questions asked by clients, prospects, and friends so feel free to submit your marketing questions for a chance to have them answered!
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Understanding How SEO Keywords Work
Search Engine Optimization (SEO) is a big part of digital marketing that focuses on making a website show up better and higher in search results. A key thing in an SEO strategy is using the [...]
How to Drive More Organic Traffic to Your Website
From SEO marketing services to content marketing and social media engagement, this article will take you on a journey of discovery, providing you with the tools and insights you need to fuel your desire and [...]
Reasons You Need Local SEO
Imagine this scenario: you run a charming bakery nestled in a cozy corner of your city, known for its delectable pastries and artisanal bread. You put your heart and soul into crafting these culinary delights, [...]
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