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A COLLECTION OF RESOURCES FROM BLUE RIDGE MEDIA COMPANY AND OUR PARTNERS. LOOKING FOR SOMETHING MORE SPECIFIC? LET US KNOW.
Creating A Direct Link to Your Google Reviews
For a local business, Google My Business (aka listings on Google Maps) reviews are a critical component to success. These reviews are one of the first times that show up when someone Google’s your business [...]
The Importance of Establishing a Google My Business
By: Cecilia Bennett If your business is not taking advantage of Google My Business, you could be missing out on a lot of potential brand awareness, and customers may not be able to find you. [...]
Values and Differences in SEO and PPC
Values and Differences in SEO and PPC Marketing is a crucial function for any business that strives for growth. The props used in marketing have evolved over the years to provide business exposure and [...]
5 WordPress Plugins that We Swear By
5 WordPress Plugins that We Swear By With thousands of options, it is no wonder that one of the questions we receive frequently here at Blue Ridge Media Company is what are the best [...]
How To Verify a Facebook Pixel
By: Cecilia Bennett Have you been looking for an easy way to retarget your website visitors? Facebook Pixel is an easy and efficient way to do just that. A Facebook Pixel enables you to retarget [...]
How To Advertise On YouTube for Commercial Use
By: Alex Futo Second only to Google as a search engine, YouTube is the heavyweight champion of online video platforms. With billions of users watching a billion hours of content each day, it’s hard to [...]
Where Do I Start? An Intro to Small Business Marketing
So, where do I start? That’s one of the most common question small business owners have once they’ve established a business or for businesses they are in the process of establishing. That question is similar to asking “what’s the right way to get there” without specifying where ‘there’ is so we’ve come up with a series of articles, videos, and podcasts to point you in the right direction.
Our entire series is based off questions asked by clients, prospects, and friends so feel free to submit your marketing questions for a chance to have them answered!
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Differences Between Paid and Organic Advertising
Digital marketing has devised various models and means of scaling businesses and organizations. All marketing strategies fall under either paid or organic advertising. You must understand the differences between paid marketing strategy and organic marketing [...]
Best Ways to Get People to Your Site
One of the most important things when it comes to releasing a new product, no matter how good it is, is to have a great content marketing strategy—not having enough exposure will most often result [...]
How Lead Tracking can Help Your Business
Tracking leads is an important part of any successful business strategy. It involves tracking potential customers as they progress through your sales funnel, from the first time they interact with your brand to the point [...]
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