Everything You Need to Know About BRMC
Your Boutique Digital Marketing Firm
Finding a marketing firm to get your word out to prospective clients involves research to ensure all that you need can be covered. Many companies will have a niche focus, like web design, advertising, branding, or other services. Here at Blue Ridge Media Company,as a full-service marketing firm, we have an extensive list that is sure to fit your company’s needs.
To many people, what we offer is the background work that brings companies to the forefront. Our list consists of familiar terms, like Social Media, and uncommon ones, like Attribution Tracking. In a short conversation, explaining the functions of each service we offer is not simple. This article will summarize what we do at BRMC.
Custom Web Design
Our creative team has built websites for various industries, ranging from a simple author page to a complex e-commerce site for a well-known clothing brand. We design a digital space that reflects the values of the brand, in a creative and visually-pleasing way. In addition, we get top-of-the-line nuts and bolts installed into the website so that it functions at the best speed and is optimized for success. We also offer support options ranging from large to small, whenever you need anything edited on your website. You can focus on your business with peace of mind that your website is regularly updated, free of errors, and backed-up daily.
Learn More about BRMC’s web design services.
Communicating a business’ style is a creative task that we very much enjoy. It creates a first impression and leaves a lasting memory. We ensure that all brand elements are consistent throughout all platforms, including logo design, colors, messaging, and tone. It is important that a business is steadily cohesive, reflecting professionalism and attention to detail.
Whether you want to reach new customers or interact with your current ones, we help develop strategic campaigns that are effective and powerful. We create emails with announcements, sales promotions, newsletters, and others. We craft your intended messages in a way that reaches your targeted audience in a creative and engaging manner.
At BRMC, we know how to become familiar with an unfamiliar industry. Whether it’s from the client or from our thorough research, we gather enough information to create content that is original and interesting to the seeking reader. Our blog articles are equipped with Search Engine Optimization (SEO) best practices that help your business page keep showing up organically in search results and bring in some traffic.
This broad category is more complex than creating fun posts and getting ‘Likes’ from friends. We have hours of training from companies like Facebook and other social media platforms in order to efficiently and effectively reach the targeted audience. We grow the social media presence with various strategies including engaging with users and regularly posting relevant material to keep the awareness alive. We also create strategic social media campaigns that produce results and gather data to improve future strategies.
Search Engine Optimization
Better known as SEO, this tactic aims to produce organic results in internet searches, instead of paying for them. The work done in the background takes intentional effort and patience during the germination process. But unlike fruit and vegetables, these organic SEO results have a much higher shelf life than paid advertising. We conduct detailed research to better understand the industry and learn how to position your business, then we start by optimizing the website, ensuring that every step is up to the ever-changing expectations the search engines require. This will include SEO best-practices, as well as Keyword Optimization, ensuring we are using the correct terms to help your page rank higher in search engines.
Based on the specific needs of the company, we have additional SEO services. These include Local Optimization, in order to drive local traffic, as well as Targeted Landing pages in order to help drive viewers to conversion.
Learn More about BRMC’s Search Engine Optimization Services.
Unlike GoDaddy or Wix, BRMC offers website hosting that comes with personalized care. Imagine that a large website host provider is like an extra-large factory that produces general shoes, while BRMC hosting is like a small shop that makes hand-made shoes. We know every account we house, so you can trust to have quick access to us, with no automated answering machines, if you ever have any questions. Your website will be as secure as can be, it will have no down time regardless of emergency type, and it will function at lightning speed.
Learn more about BRMC’s website hosting.
Unlimited WordPress Support
Whenever there’s an event, new product, updated news, or outdated ones, the BRMC group is happy to reflect these changes on your website in an efficient time manner. Our support packages vary in sizes and services, depending on the frequency and density of your needs. Regardless of what it is, you can rest knowing that it will be taken care of for you shortly after you provide us with the necessary changes.
Learn more about BRMC’s WordPress support services.
Physical flyers will only grab the attention of those who see it in person. With today’s technology, we are able to place a digital flyer in front of those who are seeking your product or service. Using the Google Marketing platform, and/or social media, we manage an entire campaign that’s designed to bring results for your business. Our certified advertising team asks the right questions to identify your objectives and takes the time to research your industry, market, and top competitors in order to achieve your goals.
In the process, you will be notified on how your investment is being put to work. Using our attribution tracking system, you will be notified of how your leads are brought in, whether it’s from a specific campaign banner, or from a Google search. We will also provide you with information on how you’re doing compared to your competitors and your position on Google in general. You will be provided with hard numbers that show comparison over time so you see your percentage growth.
Learn more about BRMC’s Paid Advertising Services.
Blue Ridge Media Company is a boutique marketing firm located in the heart of Lakewood, Ohio-a small town with a lot of foot traffic. Our main office is located on a busy street’s storefront across from a beloved butcher shop and sandwiched between a delectable Indian restaurant and a photography shop. We enjoy the sight of the ever-moving traffic, and the sounds of kids walking home on our sidewalk from school. We’re a one-stop shop that does great things for wonderful businesses. Find out how we can harvest leads looking for your products/services by reaching out to our creative team members.